The Real Madrid soccer star launched his new camouflage underwear collection by saying that he wished he was invisible so he could play pranks on his friends.
My favorite design in the new collection is the camouflage print and that inspired the concept of this campaign. It was fun to play about with the theme of camouflage. I often think about what I would do if I could completely camouflage myself and be totally invisible. I would definitely spend the day playing pranks on all my friends and teammates!